LXURE 

INDUSTRY: LUXURY HOSPITALITY

Project: Rebrand luxury hospitality group to target a broader and younger CLIENTELE

Deliverables: New logo, messaging, visuals, brand direction & experience

Summary: Led the redesign of the full brand experience- creating new visual presentation, a vip concierge service, guest relations program, personalized vacation packages, and transformed all lxure estates into living art spaces- by COMMISSIOning artists to create live art within the estates during Art Basel & showcasing to targeted AUDIENCE

Website: www.lxure.com